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https://link.springer.com/chapter/10.1007%2F978-3-319-51545-8_2
May 04, 2017 · Tanishq the leading jewellery brand from Titan, a TATA group company is contemplating the introduction of Mia, the everyday wear jewellery collection focussed on the working women. This offering had its genesis from the earlier offering of 9 to 5 collection and everyday collection. Tanishq has identified that currently the choices of wearable everyday jewellery for the five …Author: Atanu Adhikari, Ramesh Kumar Sankaran, Trupti Karkhanis
https://www.researchgate.net/publication/316706597_Case_Study_2_Tanishq_Bringing_Jewellery_to_Daily_Life
Tanishq the leading jewellery brand from Titan, a TATA group company is contemplating the introduction of Mia, the everyday wear jewellery collection focussed on the working women…
https://www.springerprofessional.de/en/case-study-2-tanishq-bringing-jewellery-to-daily-life/12262716
Tanishq the leading jewellery brand from Titan, a TATA group company is contemplating the introduction of Mia, the everyday wear jewellery collection Case Study 2: Tanishq: Bringing Jewellery to Daily Life springerprofessional.de
https://link.springer.com/chapter/10.1007/978-3-319-52697-3_2
May 28, 2017 · This offering had its genesis from the earlier offering of 9 to 5 collection and everyday collection. Tanishq has identified that currently the choices of wearable everyday jewellery for the five million working women in India is limited and hence this gap is an opportunity to be tapped. However the challenges of attracting working women are high.Author: Atanu Adhikari, Ramesh Kumar Sankaran, Trupti Karkhanis
https://gulfnews.com/world/asia/india/tanishq-controversy-is-being-secular-in-india-dangerous-1.1602776995447
Oct 15, 2020 · Welcome to life on the edge. A Tanishq jewellery store in India. Suspected Hindu extremist had viciously trolled the ad online, accusing the jewellery brand of promoting "love jihad…
https://www.msn.com/en-in/news/offbeat/tanishq-comes-under-fire-again-outrage-on-twitter-over-ad-advocating-cracker-ban/ar-BB1aOPbF
A Tanishq commercial has yet again come under fire. A month after the jewellery brand faced severe outrage on Twitter by a section of netizens over a commercial that advocated inter-faith ...
https://metrosaga.com/the-idea-was-to-celebrate-togetherness-we-are-deeply-saddened-tanishq-issues-statement-after-ad-controversy/
Oct 14, 2020 · A Tanishq ad on interfaith love triggered a furious backlash on social media with some accusing the jewellery brand of promoting love jihad’, prompting the company on Tuesday to withdraw the film citing hurt sentiments and the well-being of its staff. It said in a statement that it was “deeply saddened with the inadvertent stirring […]
https://issuu.com/yassertawfik/docs/2017_book_instructorsmanualforstrategicm
The second case on Tanishq: Bringing Jewellery to Daily Life provides an apt simulation of the Indian multinational company which struggles with the challenges posed by the business environment...
https://www.tanishq.co.in/
Since founded in 1994, till now, Tanishq is the best jewellery store for buying gold and diamond jewellery. Tanishq is also one of the trusted online jewelry stores in India offering wide range of gold and diamond jewel designs to explore. At Tanishq, we promise purity, craftsmanship and transparency in …
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